Our Story
Born From A Need, Fueled By Passion

Hi, I’m Riya Gurjar, the founder of Emmera.

Emmera was born in December 2021 — not in a sleek office or boardroom, but from a deep, personal frustration and desire for something better. Like many women, I was tired of handbags that promised luxury but quickly let me down. Bags that looked beautiful but fell apart after just a few wears. I wanted more — not just style, but strength, durability, and meaning.

Starting Emmera wasn’t easy. It was a journey marked by late nights, countless trials, and the stubborn belief that I could create something different. I faced questions — from “Can I really compete with big brands?” to “Will people believe in a vegan bag that lasts?” But every challenge fueled my resolve to build a brand that truly stands for quality, ethics, and real life.

The Journey

Every Emmera bag is a labor of love and perseverance. It’s not just designed in a studio — it’s lived in, tested, and trusted. For months, I carried every sample myself — stuffing them to the brim, dropping them, tugging at the straps, and taking them through rain, travel, and hectic days.

Only when a bag earned my trust — when it felt as tough and reliable as the women who’d carry it — did I know it was ready for you.

Crafted For Your Life

Our bags are crafted with premium vegan leather, reinforced stitching, and hardware built to last. But more than that, they’re designed with your busy life in mind — elegant, functional, and made to move with you.

Whether you’re powering through work, escaping for a weekend, or lighting up the night, Emmera bags keep pace without compromise.

Beyond Vegan — The Emmera Experience

Individuality First

Emmera is more than just vegan or durable bags. It’s a celebration of individuality — for the woman who refuses to blend in, who lives boldly, and who values meaning as much as style

Slow Fashion Values

Each piece is designed to be as unique as you — a statement of confidence, creativity, and conscious choice. In a world full of mass production and fleeting trends, Emmera stands apart.

Made to Empower

I envision Emmera as a community of women who choose fearless self-expression and meaningful living. We honor the art of slow fashion, where every stitch tells a story and no two bags are exactly alike.

For the Future Story

Together, we’re shaping a future where fashion uplifts the planet, honors animals, and empowers every woman to carry her story with pride.

Artisans & Intention

Behind every Emmera bag is a team of passionate artisans blending tradition with innovation, pouring heart and precision into every detail

When you carry Emmera, you carry not just a bag — you carry a story woven with intention, strength, and love.

Join The Emmera Movement

Ryla EM9.3 (D9)
Ryla EM9.3 (D7)
Drea EM6.2 (D3)
Amaia EM1.2 (D3)

Emmera is more than a brand — it’s a movement toward kindness, creativity, and courage.

Register with us to stay connected and be the first to discover new collections and exclusive offers. Follow us on social media and share your Emmera moments with #EmmeraBags — because your uniqueness is your greatest strength.

LIKE NO OTHER

WEAR SOMETHING WITH MEANING

It's more than a watch, it’s a conversion piece. Each timepiece is one-of-a-kind, just like you. Find your perfect match now.

LIKE NO OTHER

WEAR SOMETHING WITH MEANING

It's more than a watch, it’s a conversion piece. Each timepiece is one-of-a-kind, just like you. Find your perfect match now.

Shopping Cart
Scroll to Top